Hugo Boss


Masculine elegance

Hugo Boss Hugo Boss

Founded in 1924 by Hugo Ferdinand Boss, Hugo Boss is one of the world’s most recognizable menswear brands, selling one in six suits worldwide.

Collections vary from country to country, and the products available tend to vary from country to country, so certain garments are limited to one region or another.

What is the official HUGO BOSS website?

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What are the last milestones in the history of HUGO BOSS?

Founded in 1924 by Hugo Ferdinand Boss, Hugo Boss sells one-sixth of the suits worldwide and is a global men’s clothing company sold in over 100 countries in hundreds of company-owned stores and thousands of franchises.

Hugo Boss AG is an international fashion group based in Germany. It was acquired by British ready-to-wear investment fund Permira in 2007 and sold in 2015.

In 2009 Hugo Boss launched online sales sites for Germany, France, the Netherlands and the United Kingdom.

In January 2009, the Hugo Boss parade was held for the first time in Paris.

German designer Ingo Wirz has been the artistic director of Boss Black since 2002, Boss Selection since 2004 and Boss Green since June 2009. He was replaced by Kevin Lobo.

Designer Jason Wu has been responsible for the women’s collection for Boss since 2014.

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Are Hugo Boss and Boss the same?

Since the brand was born in 1924, the HUGO BOSS portfolio has been continuously expanded and now operates under two separate labels, BOSS and HUGO, with a number of sub-brands.

Both brands offer the same level of quality, design innovation and sustainability, but the biggest difference is style. The easiest way to understand the difference is to believe that sophisticated and elegantly tailored business items are the most popular under his BOSS.

What are the other sub-labels of BOSS?

Six years after the creation of the two sub-labels HUGO and BOSS, in 1999 the BOSS Orange range was launched. The collection flanks both the classic BOSS brand style and the more progressive HUGO line. BOSS Golf Wear was designed in 1997 following the brand’s success in golf sponsorship, this collection would later be renamed BOSS Green.

BOSS Black (until 2012) was a line established on elegance. BOSS Kidswear is a children’s collection launched in 2009. BOSS Selection is a luxury line.